Posts Tagged ‘Automotive’

FTD-Bericht: “Porsche umgarnt Ingenieure aus China und Indien”

Monday, August 1st, 2011

Berichtsauszüge aus der Financial Times Deutschland (, 01.08.2011


Porsche wappnet sich für einen Wettstreit um die besten Entwickler der Branche. “Wir merken, dass sich der Markt an dieser Stelle verengt”, sagt Personalvorstand Thomas Edig der Financial Times Deutschland. […] “Es ist unser Ziel, bis 2014 unsere Belegschaft um jährlich mehr als 1000 zu erhöhen.” Mehr als die Hälfte davon sollen Ingenieure sein – darunter auch Experten aus fernen Ländern wie China und Indien.
[…] Die benötigten Fachleute sollen auch aus dem Ausland kommen. In erster Linie suchen Porsches Personalplaner in Europa – vor allem in deutschsprachigen Ländern. Aber nicht nur dort, präzisiert Edig. “Wir wollen auch Mitarbeiter aus China und Indien rekrutieren, da wir deren Know-how und deren Verständnis der Heimatmärkte brauchen.” Das sei zum einen im Vertrieb wichtig, aber auch in der Entwicklung.
[…] Autobauer suchen mittlerweile gezielt nach Fachleuten aus Asien. “Die Hersteller buhlen um Talente aus China, Indien und anderen Wachstumsmärkten”, sagt Edig. Bei Porsche sollen zunächst allerdings nur eine Handvoll Experten aus diesen Ländern beginnen und ihren internationalen Blick einbringen. […]



New publication: “Lead Market Factors for Global Innovation: Emerging Evidence from India”

Tuesday, April 5th, 2011

Lead Market Factors for Global Innovation: Emerging Evidence from India

By: Rajnish Tiwari and Cornelius Herstatt

Hamburg University of Technology (TUHH)

Institute for Technology and Innovation Management

Schwarzenbergstrasse 95, D-21073 Hamburg, Germany

Tel. +49 – (0)40 – 42878 3776 / Fax: +49 – (0)40 – 42878 2867


Securing access to “lead markets” is generally regarded as a key driver for the increasing globalization of innovation since these are considered to be “early indicators” for emerging customer needs. Such markets, therefore, offer a good chance of uncertainty reduction for in the innovation process of firms.  Lead markets are generally defined in terms of product segments within national boundaries and are thought to exist in economies with high per capita income, highly sophisticated markets and high international visibility.

We argue that there is increasing evidence of lead market tendencies in certain emerging economies, e.g. India. Both domestic and foreign-owned firms there, in recent years, have produced several internationally acclaimed “frugal innovations”, such as the Tata Nano or GE’s handheld ECG machine Mac400. Using several examples we demonstrate that India seems to have emerged as a global hub for low-cost, frugal innovations.

In this paper, we seek to crystallize the role of lead markets in globalization of R&D and identify the need for an update/extension to better reflect the changed ground realities. On the basis of emerging evidence we propose that sustained economic growth, voluminous markets, strong domestic technological capabilities, presence of foreign-owned R&D, and favorable government policies may be able to offset some of the disadvantages rooted in traditional deficiencies. Engaging a developing country lead market may be useful for firms in securing better access to markets at the bottom of the economic pyramid worldwide.

Keywords: Lead Markets; Global Innovation; Globalization of Innovation; Internationalization of R&D; Bottom of the Pyramid; Frugal Innovations

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Benevolent Benefactor or Insensitive Regulator? Tracing the Role of Government Policies in the Development of India’s Automobile Industry

Tuesday, March 22nd, 2011

New publication

by Rajnish Tiwari, Cornelius Herstatt, and Mahipat Ranawat

Policy Studies, No. 58

Publisher: Honolulu: East-West Center
Publication Date: 2011
ISBN: 978-1-932728-90-3
Binding: paper
Pages: xiv, 64
Price: $10.00

Free Download: PDF


The impressive and sustained growth of India’s automobile industry in recent years has catapulted it into the league of the world’s top-seven producers of four-wheelers. In the past decade, its exports have surged more than 25 percent a year on average. The turning point was arguably the 1991 policy of economic liberalization, but the impact of the reforms might have been subdued, if the Government of India had not played a pivotal role in the industry’s evolution. This apparent “paradox” may be the key to understanding why the industry has adjusted so quickly to globalization, even though economic reforms began relatively late.

This study identifies the main thrusts of policy regimes for the automobile sector since 1947, which began in an overregulation mode in the early period of independence. Nonetheless, the government consciously attempted to create and sustain favorable “innovation systems” at national, regional, and sectoral levels. Especially since 1991, many policy initiatives have benefited the industry and helped it reach the growth path it is following today.


Toyota eyes R&D centre, engine unit in India, reports Economic Times

Monday, June 7th, 2010

Toyota is exploring the possibility of setting up an R&D facility and engine plant in India, the head of its joint venture said on Friday. Managing director of Toyota Kirloskar Motor (TKM) Hiroshi Nakagawa said the proposal is at the discussion stage and it is his “wish and hope” that it would be established in future. Asked if the company has plans to set up an engine plant in India, Mr Nakagawa said: “If we have a chance, we should establish engine facility here in India.”

Source: Economic Times, Mumbai, 7th June 2010, p. 5

Tata’s Nano gets a Chinese Competitor

Wednesday, May 19th, 2010

“China’s Geely to make a car cheaper than Tata’s Nano”

BEIJING: Chinese manufacturer Geely plans to unveil a budget city car which would cost less than the Indian-made Tata Nano.

The new Geely IG would sell for around $2,250 when it goes on sale in China in 2012. That compares to an asking price of between $2,700 and $3,800 for the Nano in India.

[…] Geely, which recently bought Swedish marque Volvo from Ford, says its new subcompact will also be built to a higher quality standard than the Nano.

The four-seat mini is likely to be powered by a one-litre petrol engine generating 70 horsepower and mated to a five-speed gearbox. […]

Source: The Economic Times, Mumbai, 19.05.2010